Designer Gives Up A Career At Google To Launch A Gender-Neutral Kids’ Clothing Line


December 20, 2018 – Forbes – After five years working at Google, which she describes as “200% intense,” San Francisco-based designer Irene Lee woke up after giving birth to her first child and realized her career had taken a direction she had never intended.

“My design career had gone so far down a path that was never on my radar,” Lee said.

At Google she was designing web pages, but she had always dreamed of designing clothing. Having a child ignited a passion to finally make that happen. Lee created Bash + Sass to fill a hole she found when her kids, who are now 2 and 4, rejected “hard” or “crunchy” clothing, and to satisfy her own desire to give kids minimalist options outside the traditional gendered garments.

Read more at Forbes.