Allentown, PA-based Hello Baby expands store; Parfait Kids selling older children’s items


March 20, 2019 – The Morning Call – A one-year-old baby store in Lower Macungie Township, PA has given birth to a new venture.

Hello Baby, which opened in April at 6636 Hamilton Blvd., Allentown, PA, in January debuted an off-shoot boutique, Parfait Kids, selling unique apparel, toys and gifts for children up to age 8 in a portion of the existing store.

“We still have a full showroom of cribs,” owner Nikki Brezack said. “We just split the store in half and kept the cribs, chairs and baby stuff on one side.”

Brezack decided to expand her original concept following regular requests from customers seeking clothing, accessories and toys for older children.

Read more at The Morning Call.