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Playtime New York: Newcomers for the Spring/Summer 2011 Season The designers below are recent arrivals to the kids' market, several launching their collections at Playtime New York (July 31-August 2, 2010). As you'll see, their lines are diverse, with some reveling in rich color and pattern, while others worked with subdued tones and none or little print and embellishment. What they shared: cohesive collections with a strong narrative.
COTTON KNITS:
BEQUITA Homebase: Cold Spring, NY DESIGNER: Rebecca Bardes Sizes: 6 months to 6 years; Wholesale prices: $15-$39 What better way to reflect the beauty of a summer flower garden, the abundance of a farmer's market, and that sapphire blue pool beckoning you for a swim than saturated color? Bardes takes jewel tones - roses, scarlet, teal and kiwi - and works them into a collection of cotton knit pieces that celebrate the season.
Outstanding pieces: The Quing and Tujia dresses are easy to move in, gorgeously colored and sport touches such as handmade toggle closures. All the prints are exclusive to the line. Tel: 845-282-3276 E-mail: Contact@bequita.com
SPORTSWEAR:
LITTLE LIEF Homebase: Brooklyn, NY DESIGNER: Ilana Anger Sizes: 3 months to 4 years; Wholesale prices: $12-$34 Anger works with the quiet tones of summer: taupe, soft gray, coral with touches of dusty pink and navy. The pieces, crafted from lightweight cotton muslin or gauze, are cut to swing away from the body - perfect for catching breezes. Outstanding piece: The V Dress looks fresh and pretty as is. Later in the season it can be worn as an adorable jumper over a T-shirt or blouse. Tel: 917-484-3784 E-mail: Info@littlelief.com
LITTLE MAVE Homebase: Nashville, TN DESIGNER: Victoria Ray Sizes: 3 months to 6T; Wholesale prices: $20-$24 Ray's vintage aesthetic was evident in her ruffle-friendly collection of short and long cotton knit bloomers and diaper covers.
Outstanding piece: These novelty items need little more than a T-shirt to create a charming outfit. Tel: 615 891-0341 E-mail: Littlemaves@gmail.com
SAILOR ROSE Homebase: New York, NY DESIGNER: Kirsty Mogensen Sizes: 2T to 12 years; Wholesale prices: $52-$105 An appreciation for vintage fabrics and a modern way with shape add up to sleek yet nostalgic dresses. Mogensen employs Liberty prints and organic cottons and every piece is made in the USA.
Outstanding pieces: With a pattern this pretty, the only detail needed is the flirty flutter sleeve. Tel: 347 280-3440 E-mail: Kirsty@sailorrose.com
SWEATERS/HAND-KNITS:
BEBE RAVI COLLECTIONS Homebase: New York, NY DESIGNERS: Siamanda Chege and Mary Purcell Sizes: 6 months to 6 years; Wholesale prices: $35-$55 You've seen products that are hand-knit yet have the perfect surface of something made by machine. Bebe Ravi garments are crafted in a women's collective in Kenya, and, while flawless, have the homespun appeal of something grandma made. The shapes are classic and the colors timeless making them perfect, no-risk shower gifts.
Outstanding piece: Touches such as the delicate Pointelle stitch and the sweet puffed sleeves made the Tai Eagle a special specialty dress. Tel: 212 655-9627 E-mail: Mary@beberavi.com
SWIMWEAR:
MACEO EARTH MADE Homebase: Geneva, Switzerland DESIGNER: Estee Arabian Sizes: 2 to 14 years; Wholesale price: $28 Maceo Earth Made, manufacturers of men's swimsuits, introduced its children's line at Playtime. The swim trunks, made of nylon Spinaker cloth, have a velvety hand and dry quickly. Each item folds into its own pocket making it easy to throw into a bag and go.
Outstanding piece: The swimsuits are available in an array of "notice me" shades and are lined in a contrasting color so they're fun to wear. Tel: +41 227 89 09 58 E-mail: Contact@maceo.eu
CHILDREN'S TOTES/DIAPER BAGS:
SYM (SOYOUNG MOTHER) Homebase: Ontario, Canada DESIGNER: Catherine Choi Size: 10" x 7.5" x 3"; Wholesale price: approximately $15 Why are there so many diaper bags on the market and so few bags for kids? Sym bags are just the right size for children and their retro-inspired colors and motifs have subtle charm. The bags are fully insulated and the straps allow the items to be worn messenger style or as a backpack.
Outstanding piece: The Red Scooter. Great colors, simple lines and that Vespa is tres chic! Tel: 416 504-4077 E-mail: Inquiry@soyoungmother.com
KITS/NOVELTIES:
WOOL AND THE GANG Homebase: New York, NY DESIGNERS: Jade Harrod and Aurelie Popper Sizes: Baby set 3 and 6 months, sweater 3 to 5 years; Wholesale prices: $85-$129
Wool and the Gang is the perfect gift for folks who love to knit or newbees who have always wanted to learn. A gift bag filled with directions, balls of baby Alpaca, needles and everything else you need for stitching up a toy; hat, sock and bloomer set; or toddler's sweater is included. Tel: 212 966-9266 E-mail: Info@woolandthegang.com
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