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ON THE INSIDE WITH MARILYN KIRSCHNER

 

March 2010 Children's Club: Established Lines - Part III

 

Nowa Li

Kids moccasins, socks, and tights

Designer: Diane Reznik

Retail: $4.95 - $32.95

Sizes:  Boys 4 - 7. Girls 4 - 6X, Girls 7 - 14, Infant, Layette, Toddler

What's the big idea? Their award winning, best selling soft soled top quality moccasins for boys and girls (available in cable knitted solids, graphic block stripes, ladybugs, hearts, cars, etc.)and a myriad of whimsical designs) are a unique combination of a sock and shoe and are perfect for first walkers. They are machine washable, made of all natural materials, have non skid soles, conform to the shape of the foot, and are guaranteed to stay on. The good news is that now, kids are not the only ones who can enjoy this comfy and good looking product; Nowali has expanded their best selling shoe/socks to adult sizes

Tel: 609 397 6303; 877 466 9254

E-mail: info@nowali.com

www.nowali.com

 

 

The Baby Bunch

Infant wear, accessories, layette, and gift items

Designer: Bryony Boxer; Simon Martin

Retail: $9.95 - $99.95

Sizes: Infant, Layette

What's the big idea? As new parents to a baby boy, Bryony Boxer and Simon Martin soon realized the need for attractive yet practical baby gifts and set out to design a line which would make the perfect gift for a new parent. The result was their Baby Bunch bouquet blooms and gift baskets, a 'blossoming' selection of 100% cotton (and organic cotton) infant clothing (everything baby needs - one-pieces, bibs, caps, socks, etc.) carefully rolled up to resemble flower buds and presented as a bouquet of flowers. Other inspired ideas: Cupcake Baby Gifts (baby one-pieces rolled to look like cupcakes), Lollipop Baby Gifts (rompers which are rolled to look like lollipops), Crayon Baby Gifts (colorful rompers rolled up to look like crayons).

Tel: 877 456 2229

E-mail: Martha@thebabybunch.com

www.babybunch.com

 

 

Zutano

An extensive collection of whimsical newborn, baby, and toddler apparel and accessories

Wholesale: $4.75 - $24

Sizes: Infant, Preemie, Toddler

What's the big idea? 'Celebrate childhood' and 'Clothes unique as your baby' are their signature taglines and each season they seem to do the utmost to make that happen, with colorful upbeat hues, striking prints and patterns, the employment of pattern mixing and layering, and their coordinating accessories which perfectly accent the clothing selections. For fall, which bursts with "personality and style", new ideas and additions include new organic cotton interlock prints; the introduction of footless tights in a host of colors; their 'take' on the must- have of the season: the shaggy faux fur jacket; a continuation of their wonderful fleece 'court jester' hats and striped caps; and soft reversible handbags for that budding fashionista.

Tel: 800 827 5139

E-mail: zutano@zutano.com

www.zutano.com

 

 

Claesen's

Dutch-based company specializing in sleepwear, underwear, and sportswear for babies, children, and adults

Wholesale: $6 - $30

Sizes: Boys 7 - 14, Boys 8 - 20, Girls 4 - 6X, Girls 7 - 14, Infant, Layette, Pre Teen, Toddler

What's the big idea? Founded in Amsterdam in 1994, this Dutch-based company is the best selling underwear brand in Holland, not just for babies but for adults as well. The premise behind the line is "like mother, like daughter; like father like son" and to achieve that end, only the top quality mercerized cotton and cotton-lycra are used, in addition to durable flat-lock seaming for perfect fit, and customized patterns. This was exemplified by the  shirt printed with a gigantic engagement ring and the pink and white striped and polka dot camisole, tanks, briefs slips and cropped tops for girls; the bug printed undies and tanks for boys.

www.claesensusa.com

Yoka Showroom

Tel: 212 594 7714

www.yokashowroom.com

E-mail: caroline@yokashowroom.com

 

 

Reese Li Baby

Stylish diaper bags and coordinating line of accessories

Designer: Reese Li

Wholesale: $11 - $110

What's the big idea? A 'perfect' diaper bag that doesn't look like a typical diaper bag. That is what Reese Li set out to design about 6 years ago following the birth of her second child, and 'Mission Accomplished'. Her chic bags, covered in a variety of mod vintage inspired patterns and prints (from graphic stripes to exuberant florals), or fashioned from decidedly luxe looking materials (like the green or brown faux crocodile Newbury Tote), have all the bells and whistles one would expect (and then some), as do the versatile coordinating accouterments (such as the Danbury Diaper Pouches and Fairfax Changing Clutches). Reese Li adds products and new styles each season and one of her newest, is the snazzy Lexington Tote in a cool print called Black Raindrop.

 

Tel: 703 313 8898

E-mail: info@reeseli.com

www.reeseli.com

 

 

Terra Traditions

Art inspired gifts and keepsakes

Designer: Helena Honovich

Retail: $31- $150

What's the big idea? Terra Traditions is an Italian style artisan studio in Los Angeles that produces 'soulful' gifts and keepsakes (photo albums, journals, gift boxes, pillows, baby books), all of which can be covered with any one of approximately 500 vintage images by old and new masters. Among the new products offered for fall are the organic soaps wrapped in parchment paper with a bit of glitter; the 'angel' pillow with rhinestone studs; and the bangles adorned with Swarovski crystals and personalized charms (religious symbols, hamsas, baby carriages, dolls, peace doves, etc.)

Tel: 323 954 1404

E-mail: Helena@terratraditions.com

www.terratraditions.com

 

 

 

Originally published April 10, 2010

 

 

 

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