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Spring/Summer 2011: Established Lines - Dresswear - Part I
Homebase: Los Angeles, CA DESIGNER: Amanda Azadi Sizes: Infant to 14 years; Wholesale prices: $35-$70 This is the collection you turn to for understated design. Azadi's creations are big and boldly colored, heavy on embellishment and full of trendy touches such as bubble hems. Outstanding piece: This lovely piece with the classic rose and blue combination and richly embroidered blooms is meant for weddings and the toniest special occasions. Tel: 213 744-0707 E-mail: cchouette@earthlink.net
Homebase: New Jersey DESIGNER: Lucie Shlafer Sizes: 12 months to 10 years; Wholesale prices: $27-$40 Fine textiles and an eye for turning trend-forward touches into something personal is Shlafer's strong suit. Outstanding piece: Shlafer's dress blends the casualness of denim with the beauty of a Degas ballerina. Ali's Market (Allison Moroze) Tel: 212 695-2300 www.dollsanddivascollection.com
Homebase: Fallsington, PA DESIGNER: Michele Brule Sizes: 2 to 8 years; Wholesale prices: $24-$249 Brule is back in the industry after a short hiatus with a collection that is, well, enchanting. Working in a palette of cream and beige with touches of metallic silver and gold embroidered ribbon, the pieces possess a fairy tale quality. Outstanding piece: The silk chiffon L'Opera Gown's simple, ankle-length shape is trimmed in luxurious beige/gold embroidered lace. It's ultra elegant without being over the top. Tel: 800 738-7418 E-mail: Michelebrule@enchantedenfant.com
Homebase: Rye Brook, NY DESIGNERS: Michele Polo and Dayna Cohen Sizes: 2 to 14 years; Wholesale prices: $37-$38 In the short time they've been in business, Hudson Threads has become the go to place for fashion forward patterned, flattering Jersey dresses. Outstanding piece: The skyscraper gray stripes and the rhythm of the dots say "New York"! Tel: 914 481-1113 E-mail: Dayna@hudsonthreads.com
Homebase: South El Monte, CA DESIGNER: Emily Fong Sizes: 3 months to 14 years; Wholesale prices: $14-$34 There's nothing wrong with creating clothing that's simply pretty. But things get interesting when a designer says, "Hmm. How can I take what's popular and tweak it?" Tulle is more than just so much fluff in Fong's hands. She breaks it into blocks, turning a dress into something with real depth. Outstanding pieces: And now for something new: tulle! Tel: 626 443-8089 E-mail: Customerservice@bestofchums.com
Homebase: Lawrenceville, NJ DESIGNER: Natasha Pantelyat Sizes: 2 to 12 years; Wholesale prices: $20-$47 This season Pantelyat took a running leap into bright color and splashy prints. She works raspberry, orange and lime into dresses (and some separates) with exaggerated shapes, many festooned with her signature large rosette. Outstanding piece: Dots, stripes and stinging color on Pantelyat's uniquely constructed, no closures anywhere, designs. Tel: 347 823-1016 E-mail: Olga.pantelyat@kidcuteture.com
Homebase: Ontario, Canada DESIGNERS: Yona Elishis and Daniella Kuhl Sizes: 2 to 12 years; Wholesale prices: $18-$75 Think "ladies who lunch" with fashion forward touches like chiffon bib details and sequins, and you have an idea of Matooka's look. Outstanding pieces: Classic, yes, but the lean fit of the pieces and the sequined pocket details make it chic. Tel: 416 230-2818 E-mail: kidcouture@matooka.com
Homebase: Los Angeles, CA DESIGNER: Jo Anne Yamamoto Sizes: 12 months to 14 years; Wholesale prices: $11-$37 Yamamoto stays true to her casual California vibe with a collection of vintage inspired dresses rife with lace, hankie hems and palette of delicious fruit shades. Outstanding pieces: Yamamoto says bubbles are selling well for her and I can see why. These straight from the garden pieces are irresistible! Tel: 323 264-0200 E-mail: Info@mimiandmaggie.com
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