NPD Group: Eight Expectations for Holiday 2018


November 15, 2018 – NPD Group – With more than three-quarters of U.S. consumers planning to do at least some of their holiday shopping online this year, blended retail shopping is taking center stage. NPD asked their top industry advisors to weigh in on how they see Holiday 2018 shaping up for their respective industries. Drawing upon Holiday 2017 trends, the retail environment during the first three quarters of 2018, and their 2018 Holiday Purchase Intentions survey, the advisors shared what to expect this holiday season, both in stores and online. Read NPD Group‘s Holiday 2018 Expectations.