New children’s clothing store Jubilee’s Boutique opens at University Park Mall in Mishawaka, IN


November 10, 2019 – South Bend Tribune – As a stay-at-home mom, Randi Shearer wanted to make the world a bit more colorful. And she didn’t have to look far in finding her inspiration.

Shearer’s 2-year-old daughter, Jubilee, loves wearing colorful dresses, bows in her strawberry blonde hair and frilly socks. That’s the colorfulness Shearer wanted.

“I love bright colors and you don’t really see it anymore,” Shearer said. “… I want people to come in here and just see the colors and be filled with joy.”

Shearer and her husband, Brett, began Jubilee’s Boutique as an online children’s clothing store about six months ago. As its popularity increased she looked into opening a brick and mortar location, butting against the typical retail trend of today.

The new children’s boutique opened last month inside the University Park Mall at 6501 N. Grape Road in Mishawaka prior to its Nov. 1 grand opening.

Read more at South Bend Tribune.