August Retail Sales Supported by Job and Wage Gains Amid Continued Inflation

September 15, 2022 – NRF – Consumers’ willingness to spend overcame inflation again in August as more jobs and higher wages helped ease some of the pressure of continuing high prices, the National Retail Federation said today.

“August retail sales show consumers’ resiliency to spend on household priorities despite persistent inflation and rising interest rates,” NRF President and CEO Matthew Shay said. “As we gear up for the holiday season, consumers are seeking value to make their dollars stretch. Retailers have been hard at work managing their supply chains and holiday inventories to provide consumers with great products, competitive prices and convenience at every opportunity. We are relieved and cautiously optimistic that the potentially devastating rail strike has been averted, and we appreciate the Biden administration’s intervention on behalf of businesses and consumers. We hope railway workers will accept the new terms of the proposed contract.”

“Household spending remains steady even as costs continue to rise,” NRF Chief Economist Jack Kleinhenz said. “Consumers continuing to spend more each month points to the benefits of strong job and wage growth and their use of pandemic savings to help handle persistent elevated prices. Consumers are showing their toughness, but they have limited options and cannot continue if prices do not begin to soften. This retail sales report comes amid mixed signals from the broader economy that show the headwinds against the consumer are strengthening.”

The U.S. Census Bureau today said overall retail sales in August were up 0.3 percent from July and up 9.1 percent year over year. That compared with a month-over-month decline of 0.4 percent and a year-over-year increase of 10.1 percent in July. On a three-month moving average, sales were up 9.3 percent year over year.

NRF’s calculation of retail sales – which excludes automobile dealers, gasoline stations and restaurants to focus on core retail – showed August was up 0.1 percent from July and up 8 percent unadjusted year over year. In July, sales were up 0.5 percent month over month and up 7.2 percent year over year.

NRF’s numbers were up 7.3 percent unadjusted year over year on a three-month moving average as of August. Sales were up 7.5 percent year over year for the first eight months of the year, keeping results on track with NRF’s forecast that 2022 retail sales will grow between 6 percent and 8 percent over 2021.

August sales were up in all but one retail category on a yearly basis, led by building material stores, online sales and grocery stores, and increased in all but four categories on a monthly basis.

For specifics from key sectors visit NRF.